sales performance

FMCG

Why Sales Enablement Is the Missing Piece in Most Field Sales Automation Strategies

Sales professionals using sales force automation software and sales enablement tools with a digital dashboard to improve field sales performance and productivity.

Tanima Dutta Chaudhury
July 8, 2026

FMCG

MyFieldHeroes at AAHAR 2026: Empowering HoReCa & FMCG with Smart Sales Solutions

Visual depicting the integration of sales automation software, enhancing field sales in FMCG and HoReCa industries, showcased at AAHAR 2026.

Tanima Dutta Chaudhury
June 22, 2026