As India’s economic momentum surges beyond its metros, tier-2 and tier-3 cities have emerged as dynamic business frontiers. From emerging retail hubs to rapidly growing distribution networks, businesses are now aggressively focusing on these regions. However, the expansion into semi-urban and rural markets presents unique logistical challenges. One of the key solutions driving this transformation is sales team tracking software, which is proving to be a game-changer in efficiently managing and monitoring on-ground sales operations
As of 2025, over 62% of SMEs in India are investing in digital solutions to enhance sales operations, driven by rising competition and evolving customer expectations (Source: Nasscom, 2025). Among these innovations, sales force management has emerged as a critical focus area, especially for businesses looking to maximize efficiency and profitability. The integration of field staff tracking apps and smart scheduling tools is transforming how small and medium enterprises (SMEs) manage their sales operations. Not