A perfect store isn’t a poster on a wall—it’s what shoppers see and buy on every aisle, every visit. For FMCG and modern trade teams, two execution levers move the needle fastest: growing share of shelf and lifting On-Shelf Availability (OSA). The surest way to move both is operational visibility—knowing who visited, what they fixed, and what still needs attention. That’s exactly where an employee gps tracking app changes the game. When every store check-in
Why POSM Audits Fail—and How a field staff tracking app Fixes It Retail teams do not fail audits because they do not care; they fail because the process is fuzzy. Store staff rotate. Display rules change mid-campaign. Paper checklists go missing. Photos arrive without context. By the time headquarters spots an issue, the promotional window has closed. A field staff tracking app turns this into a closed-loop system: tasks are assigned, evidence is captured in
